Varor att lita på. I en grön förpackning.
Bachelors project in Graphic Design. The project aims to draw attention to the issue of how package design can influence consumer perception of food products. The outcome is a deceitful greenwash of Eldorado's top-selling affordable snacks, and aims to illustrate how visually sustainable and appealing packaging can entice consumers without alterations to the product’s ingredients, origins or even reducing the packaging production's environmental impact.